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Get Your Squeeze Page At WalMart

When I first started teaching internet marketing people would often ask me where to get a squeeze page.

My answer was always the same: WalMart.

That usually confused them even more, but I was telling the truth.

No, you can’t literally go into walmart and walk out with a squeeze page… But you DO need to treat them the same. Let me explain…

One guy I talked to about this was not 100% clear on how he should incorporate all his offers into his sales process.

He had been promoting multiple affiliate products from multiple people, and still not making many sales. He also has a biz-opp that he was trying to incorporate into the mix. (It was a wellness business if I remember correctly) The point is, he was stuck and having a hard time understanding why he hadn’t been able to convert any of his leads into that business.

He went on to tell me that his intentions were to build a targeted list of people wanting to build an income off the internet first… And  once they were on his list, he would start building a more specific list of potential partners for his wellness biz.

He actually had the right idea… And if you are having a hard time coming up with the right approach, then this is a good place to start.

Build a list of people interested in making extra money FIRST… and THEN you can pitch them on your business opportunity. (after you have proven to them you can add value to their life, of course) Point is, once they are on your list you can funnel them in any direction you want.

Think of it like this…

When you go to Wal-Mart, everyone walks in through the same entrance, but once inside they all go different directions.  Some of them are there for groceries, some are looking for clothes, and some may want a new fishing pole.

Either way, they still have to walk in through the same door FIRST.

If Wal-Mart barred up the main entrance tomorrow and didn’t let anyone else come in, how long do you think they would stay in business?  Not very long…

Do you think they could afford to continue spending millions on advertising trying to get people to shop there? Absolutely not…  They would be broke in no time!

So how does that relate to your business?

It’s simple really… If you are currently wasting time promoting every stinkin’ product under the sun just to try and make a buck, STOP!  Focus your efforts on building your list first, and THEN you can sell stuff.

Your squeeze page is like the main entrance at Wal-Mart.  People need to first get inside before they are bombarded with everything you have to offer. Once they are inside (meaning on your list), then you have the ability to offer them whatever you want for as long as they remain on your list.

The only difference is that most people will stay on your list for a long time as long as you add value to their life, and Wal-Mart is lucky to keep someone for an hour before they leave.

That’s why I am constantly saying that you should drive 100% of your traffic to a squeeze page… Not a blog. Not your Facebook profile. Not even a sales page. (Obviously, there are some exceptions to this rule… But for the most part, that’s what we do, and I recommend that most people do the same)

Get them on your list, and THEN you can send them to those places.  It doesn’t work as well the other way around…

If you already doing that, then the only 2 things you should be worrying about are Driving traffic and converting it into money. (2 things that you should ALWAYS be getting better at)

That’s an entire training in itself so I’ll cover that at another time.

If you don’t have a squeeze page yet, and you want to learn how to build one from scratch, then I highly recommend that you join Results 513. We have step-by-step video tutorials in there, that explain the entire process from start to finish.

It’s easy to join. Just CLICK HERE and complete the free business assessment. Complete details for setting up your account will be found immediately on the very next page.

If you have questions or comments about this blog post, please feel free to leave them in the comments section below. I will read and reply to everyone, so don’t be shy.

Also, if you think this post could benefit someone else, please pass it along.

Step into your light,

Justin Glover

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About Justin Glover

Justin Glover is a husband, father, and entrepreneur. He is also the co-founder of Results513.com. You can connect with Justin on Facebook, Twitter, and YouTube.

View all posts by Justin Glover

20 Responses to “Get Your Squeeze Page At WalMart”

  1. Sarah Cole Says:

    Oh my gosh!! This just completely changed the way I think about my business!

    Reply

  2. Edward Aguilar Says:

    Love this!!
    By relating it to something in which we’ve all experienced physically, and have seen….it simplifies the process. The part that hit the most is walking in through the same entrance and scattering. And one thing’s for sure….I’ve walked out at times with more than what I went in for, which is what may happen with the list as well! Great Stuff!

    Reply

  3. Merna Dwyer Says:

    Love how your explanations of online marketing take topics and simplify them in such a way that it just seems obvious what has to be done. A shift in perspective and life as you know it changes forever. Thanks Justin for taking the time to help us see and understand these concepts.

    Reply

  4. Patty Edgecombe Says:

    This really breaks it down so even beginners can understand. Makes so much sense. Who has never been to a Wal-Mart? Thanks Justin for the clarity.

    Reply

  5. Howie Rosenberg Says:

    Makes perfect sense to me. Everyone is in a rush sell right away, when they could sell a lot more just by delaying their gratification a little longer. Sell once now Sell many timnes later. Seems like a no brainer to me.

    Reply

  6. shiffon Says:

    Wow!! Thanks Justin. This was so powerful. This answered a question I didn’t know I had.

    Reply

  7. Wendy Musch Says:

    Great analogy. It makes it so much easier to understand and explain to others. Thanks Justin!!

    Reply

  8. Lissa Munson Says:

    Very simply put and clear. Awesome

    Reply

  9. Elaine Twiss Says:

    Love the analogy of WalMart. Makes total sense, now that I have read it.Will definitely change my approach from here on. Thanks.

    Reply

  10. Brian Says:

    Well, that was a pretty fascinating read, not going to lie. I really hope you continue to write. Probably one of the more informative pieces I’ve read on this subject. Thanks!

    Reply

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